Last updated: 31/10/2025
1. Who we are
The Association of British Reindeer Herders operates abrh.org.uk, a membership platform for UK-based reindeer businesses and veterinarians.
Data Controller: Association of British Reindeer Herders
Contact: enquiries@abrh.org.uk
Address:
Home Farm
Church Lane
East Carlton
Market Harborough
LE16 8YA
2. What information we collect
When you register for membership, we collect:
- Full name
- Email address
- Phone number
- Company details
- Basic details about the user’s business
We also automatically collect:
- IP address (for security and fraud prevention)
- Login times and activity logs
- Anonymous analytics data via Plausible Analytics
3. Why we collect this information (Legal basis)
We process your personal data under the following legal bases:
Contractual necessity: To provide your membership account and access to resources, events, and private groups.
Legitimate interests: To improve our services, prevent fraud, and maintain site security.
Consent: To send you marketing emails about events, news, and resources (only if you opt in). You can withdraw consent at any time.
4. How we use your information
We use your data to:
- Create and manage your membership account
- Provide access to resources and events
- Send account-related communications (password resets, membership updates)
- Send marketing emails (only with your consent)
- Process payments when the paid tier launches
- Improve our services and website functionality
5. Who we share your information with
We share limited data with:
Plausible Analytics: Anonymous usage data only (no personal information, no cookies). Privacy-focused analytics provider compliant with GDPR. Learn more: https://plausible.io/privacy
PayPal: Payment processing only (when paid memberships launch). PayPal’s privacy policy: https://www.paypal.com/uk/legalhub/privacy-full
We do not sell your data to third parties.
6. International data transfers
Your data is primarily stored in the UK/EU. PayPal may process payment data internationally with appropriate safeguards under UK GDPR.
7. How long we keep your data
- Active membership data: Retained while your account is active
- After account closure: Retained indefinitely for business records, fraud prevention, and historical reference unless you request deletion
- Marketing consent: Until you unsubscribe or close your account
- Financial records: 7 years (legal requirement)
8. Your rights
Under UK GDPR and Data Protection Act 2018, you have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate data
- Erasure: Request deletion of your data (subject to legal obligations)
- Restrict processing: Limit how we use your data
- Data portability: Receive your data in a portable format
- Object: Object to processing based on legitimate interests
- Withdraw consent: Unsubscribe from marketing emails at any time
To exercise these rights, contact us at [email address].
9. Marketing communications
You can unsubscribe from marketing emails at any time by:
- Clicking “unsubscribe” in any marketing email
- Contacting us by email
- Updating your preferences in your account settings
This will not affect account-related emails necessary for your membership.
10. Security
We implement appropriate technical and organizational measures to protect your data, including:
- Secure authentication cookies
- Encrypted connections (HTTPS)
- Regular security updates
- Limited staff access to personal data
11. Cookies
We use essential cookies only. See our Cookie Notice for details.
12. Changes to this policy
We may update this policy occasionally. Changes will be posted on this page with an updated date.
13. Your right to complain
If you’re unhappy with how we handle your data, you can complain to the UK’s supervisory authority:
Information Commissioner’s Office (ICO)
Website: https://ico.org.uk/make-a-complaint/
Phone: 0303 123 1113
14. Contact us
For any privacy questions or to exercise your rights, contact us at:
Email: enquiries@abrh.org.uk
Address:
Home Farm
Church Lane
East Carlton
Market Harborough
LE16 8YA
